Internet Marketing for Small Business

The three most important features of online promotion are keywords, keywords, keywords. In real estate the most important characteristic of a property is its location. Online marketing begins with keywords. Once you have found the best keywords include them everywhere. Include them on your pages and in your posts. Include the keywords in your headline. Publish some articles to online article sites, Add your business to online directories and use the keywords in the description. Create a video and use the keywords in the opening (Google will automatically transcribe the audio). Add the keywords to the beginning of each paragraph, use the keywords in the “alt tag” of the images and in all the internal and external links.. You get the idea.
Create a separate page for each of the keywords you want to rank for. This is a simple and powerful strategy. If you want to rank for your local area use the name of the city, town, or county. If you are selling multiple products or services create a page for each one..
Use social media to promote your business. Facebook, Linkedin, Youtube are places your customers and prospects are visiting daily. Since you are spending your time doing what you do best, running your business, have a relative or staff member do this or hire someone to do this for you. And be patient. It may take a few months to see results. .